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    Melissa Beairsto

    Marketing Manager with expertise in financial services, consumer engagement, and data analytics

    Melissa Beairsto is a professional currently working at Verizon in the role of Product Marketing, focusing on Value Base-Upsells.1 Her LinkedIn profile username is "missbeairsto".1

    Professional Background

    Melissa has experience in the publishing industry, having previously worked at Hachette Book Group.1 During her time there, she was recognized by a colleague for her notable qualities:

    • Dedication
    • Resourcefulness
    • Responsiveness
    • Tenacity
    • Tact

    These attributes likely contribute to her success in her current role at Verizon, where she applies her skills in product marketing and upselling strategies.

    While specific details about her current responsibilities at Verizon are not provided in the available information, her role in Product Marketing with a focus on Value Base-Upsells suggests that she is involved in developing and implementing strategies to increase the value of existing customer relationships through targeted upselling initiatives.

    Related Questions

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    Experience

    Director Customer Marketing at American Express (January 2021 - Present)
    Senior Manager Customer Marketing at American Express (May 2018 - January 2021)

    Education

    B.A. in English, University of Nevada-Las Vegas (2001 - 2005); Certificate in Yale Book Publishing Course, Yale University (2011)

    Location

    New York, New York, United States