Melissa Sanchez

Melissa Ann Sanchez is a professional with extensive experience at Verizon, currently holding the position of Director of Experience Research.1 Throughout her career at Verizon, she has taken on various roles that have contributed to her expertise in user experience and consumer insights.

Career Progression

Melissa's journey at Verizon has included several key positions:

• Director, Experience Research (current role)1
• Manager, User Experience Researcher
• Senior Analyst - Consumer Insights
• Analyst - Consumer Insights
• Marketing Analyst on the Digital Optimization team1

Areas of Expertise

In her role as a Marketing Analyst within the Internet Sales Operations (ISO) organization at Verizon Wireless, Melissa focused on driving both digital sales and service adoption.1 This experience likely contributed to her current expertise in user experience research.

Skills and Contributions

Melissa's work involves:

• Conducting user experience research
• Analyzing consumer insights
• Optimizing digital sales and service strategies
• Contributing to Verizon's digital transformation efforts

Her diverse roles within Verizon have given her a comprehensive understanding of the company's operations, particularly in areas related to customer experience and digital initiatives.

Industry Recognition

Melissa's expertise in user research has been acknowledged in the industry. She was featured in a podcast episode titled "Happy Hour Insights & Other User Research Things," where she shared her insights as a UX Researcher with Verizon.2

Melissa Ann Sanchez's career at Verizon demonstrates a progression from analytical roles to leadership positions in experience research, highlighting her valuable contributions to the company's user-centric approach.