Melissa Abe

Melissa Abe is a senior-level brand marketer with over a decade of experience in working with renowned and community-driven brands.

During her time at Airbnb, Melissa spearheaded award-winning global campaigns, contributing to the brand's significant growth and global recognition.

Melissa is known for her ability to combine creativity and analytical skills to engage audiences, enhance brand awareness, and drive revenue.

She excels in creative direction, integrated global campaign management, content strategy, influencer engagement, and talent management among other key areas.

Melissa is deeply involved in fostering inclusive work environments, believing in the importance of humanity, empathy, and mindfulness in leadership.

Her educational background includes studies in Marketing, Television, Screenwriting, Film, Design, and Media Studies from prestigious institutions like General Assembly, NYU Tisch, School of Visual Arts, among others.

Melissa has held various impactful roles in organizations such as Airbnb, Instagram, Facebook, Genuine People Creative, Civic Entertainment Group, and more.

She has extensive experience in brand marketing, creative direction, strategic partnerships, community development, and team leadership on a global scale.