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Mélanie Simard-Veilleux
Vice-présidente expérience-client chez LOGISCO
Mélanie Simard-Veilleux is the Vice-President of Customer Experience at LOGISCO, a prominent real estate management company in Quebec. In her role, she focuses on enhancing tenant experiences and adapting to the evolving demands of the rental market.
Professional Background
Simard-Veilleux has been actively involved in discussions surrounding the challenges of the rental market, particularly in the context of rising interest rates and inflation, which have led to a decrease in new housing projects. She emphasizes the importance of understanding tenant needs and preferences, noting that many are now making compromises due to limited availability of affordable housing options.13
Insights on the Rental Market
In various interviews, she has highlighted that all types of apartments are currently in demand, but affordability remains a significant issue. The shortage of new constructions exacerbates this problem, making it difficult for low-income families to find suitable housing. Simard-Veilleux advocates for innovative solutions to meet these challenges, such as incorporating more comprehensive services in residential projects to enhance living experiences without compromising quality.12
Contributions at LOGISCO
Under her leadership, LOGISCO has been focusing on modernizing its offerings by creating environments that prioritize community and quality of life. This includes developing new residential complexes that provide a range of amenities aimed at fostering a sense of belonging among residents.23
Simard-Veilleux's work is crucial as LOGISCO continues to expand its portfolio, which includes over 6,000 rental units across the Quebec region, positioning itself as a leader in the local real estate market.3