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Melanie Mohr
infrastructure/web3/L0 L1/martech/socialfi
Melanie Mohr is a prominent entrepreneur and leader in the technology and blockchain sectors, currently serving as the Regional Coordinator for the Middle East and Africa at IEEE. She is also the Founder and CEO of both WOM Protocol and PWR Labs, showcasing her extensive experience in media, marketing, and technology over the past 20 years.
Professional Background
- WOM Protocol: Founded in 2018, this blockchain venture focuses on empowering brands through peer-to-peer recommendations and enabling digital publishers to monetize their platforms via word-of-mouth content.
- PWR Labs: As CEO, she leads initiatives that drive innovation in the tech space.
- YEAY: In 2016, she established this platform aimed at Generation Z, facilitating honest video recommendations about lifestyle products.
IEEE Involvement
In her role at IEEE, Mohr is dedicated to advancing blockchain technology within the region. Her appointment as Regional Coordinator emphasizes her commitment to fostering collaboration and innovation in the tech community across the Middle East and Africa. She actively participates in various global tech and marketing events as a speaker, advocating for the adoption of blockchain technologies .123
Additional Roles
Mohr is also involved with several advisory boards, including H2 and Crypto Oasis, further highlighting her influence in the tech ecosystem .2 Her leadership roles reflect a strong dedication to promoting technological advancement and innovation on a global scale.