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Melanie Kelly
Vice President Marketing at Pivot Energy
Melanie Kelly is a Marketing executive with a strong focus on brand building, culture alignment, and B2B and B2C acquisition.
She excels in creating human-centered brands that resonate with clients and employees, as well as developing marketing strategies that drive product adoption.
Passionate about environmental issues, Melanie educates clients about energy and empowers them to make well-informed decisions to combat climate change.
Her expertise has led to significant achievements, including a 180% increase in installed solar capacity through the integration of marketing into overall company strategy.
In her earlier career, Melanie pioneered community solar initiatives, setting industry standards and securing over 8,000 residential community solar subscribers and 80 MW of ground-mounted photovoltaic projects.
Apart from her marketing prowess, Melanie enjoys assisting individuals in achieving their professional development goals and translating concepts into reality.