Melanie Corrigan

Melanie Corrigan is the Director of Ecommerce and Marketing at BIOHM Health.1 She plays a key role in the company's marketing strategies and customer engagement efforts. Here are some key points about Melanie Corrigan's role at BIOHM Health:

Professional Responsibilities

Melanie is responsible for:

• Overseeing BIOHM's ecommerce operations
• Managing the company's marketing initiatives
• Developing and implementing social media strategies

Notable Achievements

Social Media Growth:: Under Melanie's leadership, BIOHM Health has grown its Instagram following to over 50,000 followers.1 She has focused on creating relatable and authentic content that educates customers about gut health in an accessible way.

Ambassador Program:: Melanie spearheaded the development of BIOHM's ambassador program.1 This initiative allows loyal customers to become brand ambassadors, sharing discount codes and earning commissions on sales. The program has been successful in generating word-of-mouth marketing and increasing customer trust.

Approach to Marketing

Melanie emphasizes:

• Creating educational content that is easy to understand
• Making complex scientific information relatable to customers
• Showcasing real people using BIOHM products in their daily lives
• Fostering genuine connections with customers through social media

In her own words, Melanie states, "We try to make it really relatable," highlighting her focus on creating content that resonates with BIOHM's audience.1

While specific details about Melanie's background and career history are limited in the provided information, it's clear that she plays a crucial role in BIOHM Health's marketing and customer engagement strategies.