Megan Parra

Megan Parra is a seasoned Senior Marketing Leader who excels in crafting partnership strategies, influencer campaigns, and brand marketing initiatives.

She is renowned for her ability to inspire influencers through innovative engagement tactics, such as high-profile event planning, social marketing, and celebrity relations.

Megan is a thought leader in driving web and store traffic, enhancing brand recognition, and acquiring new customers through strategic marketing approaches.

Her expertise spans areas like Influencer Partnership Strategy, Brand Marketing, Brand Ambassador Programs, Marketing Campaigns, and Customer Acquisition.

Megan's skill set includes Channel Expansion, Aggressive Growth Strategies, Paid Media Strategy, Leadership, Training, and New Business Development.

She pursued a degree in Business Administration with a minor in Fashion Merchandising from the University of Georgia's Terry College of Business.

Megan has held key roles at Outdoor Voices, including Senior Manager of Community + Influencer Marketing, Influencer Marketing Manager, and Field Marketing Manager.

Her previous experiences include positions like Assistant Community Manager at Outdoor Voices, Wholesale and Merchandising Intern at Tory Burch, and Marketing Intern at Rent The Runway.

Megan also contributed to the marketing efforts at US&Co. Certified Public Accountants, P.L.L.C. in an Office Administration role.

With a track record of success in marketing, Megan Parra stands out as a dynamic professional with a knack for driving growth, fostering brand loyalty, and building strong partnerships.