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Megan McGough
Director of Marketing + Direct To Consumer l MBA Candidate
Megan McGough is currently the Director of Marketing + Direct To Consumer (DTC) at eyebobs, a position she has held since 2020. In her role, she focuses on developing marketing strategies that drive direct sales and enhance consumer engagement. Prior to her current position, Megan served as the Senior Director - Head of Growth at eyebobs, showcasing her expertise in growth strategies and marketing leadership.
Professional Background
- Previous Roles:
- Director of Brand Operations at MAMMUT Sports Group AG (2018-2019)
- Brand Marketing Manager and Retail Marketing/Merchandising Specialist at Fjällräven North America (2016-2018)
- Account Manager at SHEEX, Inc. (2014-2016)
- Associate Marketing Specialist at Target (2013-2014)
Education
Megan holds an MBA from the University of Minnesota - Carlson School of Management, which she completed in 2021. She also earned a Bachelor of Science degree in Marketing & International Business from the same institution.
Skills and Attributes
Megan is noted for her combination of creativity and strategic thinking, along with strong decision-making abilities that enable her to lead teams effectively towards collective goals.123
