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Megan Horn
B2B Copywriter & Content Marketer | Marketing Jack of All Trades
Megan Horn is a multifaceted marketing professional who currently works part-time as a Bookseller at Barnes & Noble, Inc. in Waterloo, Iowa.1 She started this position in October 2022, where she helps customers find their next great read while also discovering many books she wants to read herself.1
However, Megan's role at Barnes & Noble is just one aspect of her diverse career in marketing and content creation. Her primary occupation is running her own business, Megan Horn Digital, which she founded in January 2018.1 As the owner, she uses her multi-disciplinary skills to help B2B companies tell their stories, find and convert customers, and optimize their marketing efforts.1
Professional Experience
Megan's career history includes several notable positions:
- Chief Marketing Officer at iEmergent (May 2022 - Present)
- Newsletter Content Producer for InnovateEnergy (January 2021 - Present)
- Content Strategist at Atomic Revenue (July 2020 - May 2021)
- Marketing Director and Marketing Specialist at Far Reach (2013 - 2018)
- Various roles at ME&V, including Social Media Strategist and Junior Copywriter (2009 - 2013)
Education and Qualifications
Megan holds impressive educational credentials:
- Master of Business Administration (MBA) from the University of Northern Iowa (2015 - 2017)
- Bachelor's degree in Marketing from the University of Northern Iowa (2007 - 2011), graduating Summa Cum Laude with a 3.94 GPA and receiving the Purple & Old Gold Award as the top marketing student1
Skills and Expertise
Megan describes herself as a "Marketing Jack of All Trades" and specializes in:
- B2B copywriting and content marketing
- Digital marketing strategies
- Content creation and storytelling
- Search Engine Optimization (SEO)
Her diverse skill set allows her to tackle various aspects of marketing, from strategic planning to hands-on implementation of marketing tactics.1