Meenakshi Singh

Co-Founder and Director at Capsul

Meenakshi Singh is a prominent entrepreneur based in Bangalore, India, recognized as the Co-Founder and Director of Capsul, which is celebrated as India's first multi-brand streetwear store. Established in 2018 alongside her business partner Bhavisha Dave, Capsul aims to cater to the growing streetwear culture in India by offering a curated selection of brands that resonate with millennial and Gen Z consumers.1 3

Early Life and Education

Born in Patna and raised in Samastipur, Bihar, Meenakshi Singh pursued her education in Lifestyle and Accessory Design at the National Institute of Fashion Technology (NIFT) in Bangalore. Her career began at Tanishq, followed by a role in the marketing team at Puma, where she gained insight into the burgeoning streetwear scene and international collaborations.1 2

Career Journey

Meenakshi's entrepreneurial journey was fueled by her observations of a rising interest in streetwear among Indian youth. Initially facing challenges in sourcing international brands, she successfully established collaborations that led to the launch of Capsul. The brand has since partnered with over 25 notable names, including Stussy and The Hundreds, and opened a flagship store in Bangalore housed in a vintage bungalow.2 3

Vision and Impact

Under her leadership, Capsul has not only focused on retail but also on creating a community around streetwear culture. Meenakshi emphasizes the importance of collaboration and unique selling propositions (USPs) for brands looking to thrive in this competitive space. She aims to transform streetwear into a significant cultural movement within India.2 3

Personal Insights

In her personal life, Meenakshi enjoys exploring concept stores, traveling, and relaxing at luxurious hotels. She credits her peers and family as her primary role models and draws inspiration from their support and entrepreneurial spirit.1 2

Current Role

In addition to her work at Capsul, Meenakshi serves as a guest faculty member at NIFT Gandhinagar, where she shares her expertise with aspiring fashion professionals.4