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McKenzie Largay
Senior Research Manager at The Sound: Exploration Strategy Innovation
McKenzie Largay is a Senior Research Manager at The Sound: Exploration Strategy Innovation, a global agency specializing in consumer exploration, brand strategy, and product innovation.2 She brings a diverse background and unique perspective to her role in brand strategy innovation.
Professional Experience
McKenzie has held various positions at The Sound, progressing to her current role as Senior Research Manager. Her career path includes:
- Research Director at Material (a more recent position)1
- Director of Programming at FoodFight
- Research Assistant at Columbia University Mailman School of Public Health
- Assistant Coach with the Women's Rowing team at Columbia University Athletics
Education
McKenzie's educational background includes:
- Master of Public Health from Columbia University Mailman School of Public Health
- Bachelor of Arts in Psychology from Columbia University in the City of New York
Skills and Expertise
McKenzie is known for her skills as a researcher, analyst, and connector. Her expertise includes:
- Understanding consumer behavior
- Bridging the gap between brands and consumers
- Applying insights from public health, psychology, and athletics to her work
Personal Life
McKenzie Largay is married to James Jansen. Their wedding website indicates that they were married on June 17, 2023.3
McKenzie's approach to her work involves seeking to understand the motivations, behaviors, and desires of consumers, which aligns with The Sound's philosophy of uncovering real insights to drive innovation and strategy.2