Maye Mac-Swiney

Maye Mac-Swiney has over 14 years of experience in delivering exceptional customer experiences, innovative marketing campaigns, and outstanding customer support.

Throughout her career, she has successfully created new brands, executed campaigns with over 600 million media impressions, collaborated with renowned influencers, established relationships with 35+ retailers globally, and overseen international product launches.

She possesses a comprehensive skill set in Online and Offline Marketing & Communication, Business Strategy, Brand Management, Product Design, PR, Social Media, Customer Support, Events, Retail Relations, Licensing, Business Development, and International Team Management.

Maye has a deep understanding of the entire value chain, from product development to exit strategies, showcasing her holistic approach to business.

Her academic background includes Graduate and Master's courses in Marketing 2.0, Project Management, and Audiovisual Production from La Salle BCN, along with a Bachelor's degree in Marketing and Communication from Universidad de Monterrey.

Currently, Maye Mac-Swiney serves as the Marketing Communications Manager at Riot Games, leveraging her expertise to drive strategic marketing initiatives.