Maxwell Tang

Maxwell Tang is a seasoned product leader with a strong background in small and medium-sized businesses (SMB), marketplaces, and growth strategies, boasting over a decade of experience in these areas.

Currently, Maxwell holds a prominent position as the head of Search and Ads at Etsy, where he played a pivotal role in developing and expanding the ads business. He reports directly to the Chief Product Officer (CPO) within the company's organizational structure.

Mr. Tang's academic background includes a Bachelor of Arts (BA) degree with General Honors in Economics from the prestigious University of Chicago, underlining his solid educational foundation.

Throughout his professional journey, Maxwell Tang has held various key positions at Etsy, starting from roles like Product Manager for Seller Ads and advancing to more significant responsibilities such as Group Product Manager for Seller Marketing and Analytics Tools. His tenure at Etsy also includes leadership roles like Director of Product Management for Ads and Senior Director of Product Management for Search & Ads, demonstrating his progressive career growth within the organization.

Prior to his extensive experience at Etsy, Maxwell Tang has also contributed his expertise to other notable companies such as Balsam Brands and J.P. Morgan. His diverse experience includes stints as a Brand Management & Marketing Lead, a Performance Marketing Lead, and a Research Assistant, showcasing his versatility and adaptability across different functions. Additionally, as an Equity Research Summer Analyst at J.P. Morgan, Maxwell gained valuable insights into financial analysis and research methodologies, further enriching his skill set.

Overall, Maxwell Tang's professional journey is marked by a strong focus on product management, with a specific emphasis on ads, search, marketing tools, and analytics within the e-commerce and online marketplace domain. His strategic contributions and leadership positions underscore his expertise in driving growth and innovation in dynamic and competitive business environments.