Max Paterson

Max Paterson is an accomplished senior editorial strategist with over 18 years of experience engaging audiences across broadcast, digital, social, and branded campaigns. He is a skilled video production specialist adept at managing seven-figure team budgets and six-figure production quotas. Furthermore, Paterson is a director, scriptwriter, camera operator, and editor with a reputation for integrity and achievement. He has been a member of award-winning teams in prime-time TV entertainment, sports news, and digital influencer spaces.

Paterson has a lot of experience producing in conjunction with internal stakeholders, big-name influencers, talent and third-party clients. He has pioneered live football fan watchalongs on YouTube and Facebook and was part of the team that achieved 1M+ views for UCL final on The Football Republic, with Fremantle. Additionally, Paterson devised Facebook and Twitter check-ins for TV voting on Got to Dance Series 4, replacing the iTunes and Facebook credits model. He also won Digital Broadcast Awards at Sky, Princess and Fremantle.

Paterson has an impressive background working for a range of organizations. He was the Head of Video - Sport at MailOnline ultimately delivering 10,000,000 views per month. Likewise, he was once the Lead Producer at Sky for Got to Dance and the Social Video Producer for The Tonight Show Starring Jimmy Fallon at NBCUniversal Media, LLC. Additionally, he spent some time at Bauer Media before taking on the role of Acting Senior Multimedia Producer at ITV. Paterson enjoys taking on new challenges, and his expertise in video production makes him a valuable asset to any team.