Max Kreijn

Max Kreijn is a tech entrepreneur and the Co-Founder & Strategy Lead at NearSt, a company focused on connecting local shops with consumers through real-time inventory visibility. He has a background in digital innovation and strategy, having previously founded Open Activation, which developed methodologies to help mature businesses innovate by leveraging their existing assets.

Kreijn has been involved in various initiatives aimed at understanding consumer behavior and enhancing retail strategies. His work emphasizes the importance of knowing what shops have in stock in real-time to improve customer experience and drive sales. He is also an advocate for creating actionable strategies that align with a business's purpose and stakeholder engagement.123

He studied at the London School of Marketing and has contributed to discussions on digital transformation and retail innovation through his writings and research.24