Mauricio da Silva Lopes de Sousa

Mauricio da Silva Lopes de Sousa is a seasoned marketing and communications professional with over 20 years of experience in the field. He holds a postgraduate degree in Business Administration with a focus on Marketing and a bachelor's degree in Advertising and Marketing.

His expertise includes developing marketing and media plans, brand management, budget and P&L control, product launches and repositioning, promotional material development, event organization, participation in trade shows, point of sale (POS) and visual merchandising material development and implementation, market research projects, online content development and publication.

Mauricio has specialized in brand management, communication, promotional material development, point of sale strategies, and marketing planning. He has a strong educational background, having studied Digital Data Marketing at FIAP, Business Administration with a focus on Marketing at Fundação Getulio Vargas, and Advertising and Marketing at Universidade Paulista. Mauricio's professional experience includes roles such as Coordinator of Marketing, Supervisor of Marketing, and various marketing analyst positions at Eucatex, as well as a Marketing Assistant at São Paulo Comunicação Empresarial.