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Maurice Harary
Entrepreneur
Maurice Harary is an entrepreneur and the founder of Fluz App, a cashback and rewards platform he started in 2018.12 Here are some key details about Maurice Harary:
Professional Background
Maurice has over 12 years of experience in e-commerce and building commerce businesses.3 His career journey includes:
- Founder of Fluz App (January 2018 - present)13
- Founder of Tech and Bowery (October 2011 - present)3
- Co-Founder of Fluz Fluz Colombia S.A.S (September 2015 - June 2018)3
- Ecommerce Manager at Vida Shoes International (January 2009 - October 2011)3
Education
Maurice is currently enrolled at NYU Stern School of Business.13
Entrepreneurial Journey
Maurice's path to founding Fluz began with his experience in the e-commerce world. After working in the industry for about 10 years, he had an idea for an improved loyalty program that would reward people for shopping at a wide range of stores, unlike traditional cashback initiatives that are often limited to a single brand.2
Initially, Fluz started as a side project for Maurice in 2016. The company began developing based on the idea of providing financial opportunities to people who didn't have access to payment rewards products.4 As retailers began joining the platform in increasing numbers, Maurice realized Fluz was becoming his main focus and was growing rapidly.2
Vision for Fluz
Maurice's goal for Fluz is to create a collective of people who shop together, generating more value not only for the customers spending money but also for retailers, banks, and all participants.4 He envisions Fluz becoming the single "money button" on everyone's phone within 5+ years, used for paying friends, stores, and managing personal finances.5
Leadership Philosophy
Maurice emphasizes the importance of company culture and creating a positive work environment. He believes that streamlined communication between teams and education across all departments are crucial for success.4
Maurice is multilingual, with native or bilingual proficiency in English and Hebrew, and full professional proficiency in Spanish.3
