Maud Alavès

Maud Alavès is a French influencer and personal branding expert based in Paris, France. She is the author of "Les Persos de Maud," a weekly newsletter focused on demystifying personal branding mechanisms to help others build their own brand.1

Professional Background

Maud's primary focus is on building e-reputations for CEOs and entrepreneurs. Her main activities include:

• One-on-one coaching to help entrepreneurs develop their LinkedIn presence
• Mentoring startups at the WILLA incubator on audience creation
• Sharing her insights with over 10,000 subscribers through her newsletter
• Teaching personal branding at ESCP and ICONOCLASS1

Achievements

Maud has achieved significant success in her field:

• Her content reaches over 60,000 people on LinkedIn
• Her posts generate more than 10 million views annually
• She has coached over 120 entrepreneurs
• She has built her audience without using advertising or prospecting1

Previous Experience

Before focusing on personal branding, Maud attempted to build a school for social media training. Although this venture didn't succeed, it led her to discover her true strength in creating strong personal brands.1

Content Creation

Maud's approach to content creation on LinkedIn is informative and educational. She emphasizes that personal stories are not the only way to create engaging content. Instead, she advocates for providing value through educational posts that can appeal to a broad audience.23

Maud Alavès continues to share her expertise through her newsletter, coaching sessions, and LinkedIn posts, helping professionals and entrepreneurs enhance their online presence and personal brand.