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Matthias Gutfleisch
Insights and marketing professional with more than 15 years of experience
Matthias Gutfleisch is an experienced insights and marketing professional who currently holds the position of Head of Global Market & Consumer Insights at HUGO BOSS.1 With over 15 years of experience in the digital and marketing fields, he has established himself as a valuable asset in the industry.1
Professional Background
Matthias Gutfleisch's career is primarily associated with HUGO BOSS, a renowned fashion and lifestyle company.1 His role involves leveraging his expertise in market research, consumer behavior, and data analysis to inform strategic decisions for the global brand.
Education
Gutfleisch received his education from the Universität Augsburg (University of Augsburg) in Germany.1 This educational background has likely contributed to his analytical skills and business acumen.
LinkedIn Presence
Matthias Gutfleisch maintains an active professional profile on LinkedIn, where he shares insights and connects with other professionals in his field. His LinkedIn username is indeed matthias-gutfleisch-95917234, as mentioned in the query.1
Expertise
Given his position and experience, Matthias Gutfleisch is likely to be well-versed in:
- Market research methodologies
- Consumer behavior analysis
- Digital marketing strategies
- Data-driven decision making
- Global market trends in the fashion industry
His role at HUGO BOSS suggests that he plays a crucial part in shaping the company's understanding of its market and consumers, which in turn influences product development, marketing strategies, and overall business decisions.