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Matthew Tilley
Head of Artist and Industry Development at beatBread
Professional Background
Matthew Tilley is a dynamic and innovative executive with a robust career in the music and entertainment industry, boasting a wealth of experience in global marketing, sales, business development, and consumer engagement. With a remarkable record of accomplishment, he has established himself as a leading figure in developing and executing high-impact marketing and promotional strategies that resonate on a worldwide scale. Matthew’s unique ability to design comprehensive marketing initiatives exemplifies his resourcefulness and versatility in approaching complex challenges within the industry.
In his current role as Head of Artist and Industry Development at beatBread, Matthew applies his extensive skills in business growth and talent optimization to foster a thriving environment for artists. His proactive approach and solutions-focused mindset have been instrumental in driving revenue growth and exceeding business objectives.
Prior to his current position, Matthew has held notable roles that have shaped the music landscape. His tenure at Universal Music Group as VP of Consumer Engagement is particularly noteworthy, where he excelled in elevating consumer experiences and engagement strategies, further solidifying the company’s brand presence. This role paved the way for Matthew’s significant contributions at 300 Entertainment, where he focused on Fan Engagement, ensuring that the connection between artists and fans remained a top priority.
Matthew's expertise extends beyond traditional marketing roles. He has excelled at Disciple Media as Senior Vice President of Business Development, where innovative strategies drove brand partnerships and business initiatives to new heights. His leadership capabilities were also evident during his tenure with EMI Music as the Senior Vice President of Global Marketing, where he contributed significantly to global campaigns, enhancing product visibility and artist reach.
Matthew’s remarkable journey in the music industry includes significant positions at Capitol Music Group and Island Def Jam Music Group as the Senior Vice President in both International and Global Marketing roles. His experience includes marketing management at Universal Music International and product management at PolyGram International, giving him a well-rounded understanding of the global music ecosystem.
Education and Achievements
Matthew Tilley has a solid educational background that fuels his expertise in marketing and business strategies. He studied Business Studies with a special focus on Marketing, earning his BA (Hons) degree from the University of West London. Additionally, he completed another BA (Hons) in Business Studies with a Marketing Specialism at Thames Valley University. This comprehensive foundation in business and marketing has been crucial in shaping his professional journey and enhancing his ability to implement forward-thinking marketing strategies.
Throughout his career, Matthew has demonstrated a strong commitment to excellence. He is known for his ability to navigate complex information flows effectively and for resolving issues that arise in high-pressure environments. His interpersonal communication skills play a vital role in his success, as he builds strong relationships with partners, artists, and team members alike, fostering a collaborative spirit that drives success.
Matthew’s accomplishments are evidenced by numerous successful marketing campaigns, significant revenue boosts for the organizations he has worked with, and the successful launch of various artists who have gone on to achieve great success. His unwavering work ethic and robust ownership of tasks have propelled him to the forefront of the ever-evolving music industry.
Achievements
Matthew Tilley is a true leader in the music and entertainment industry, having received recognition for his groundbreaking strategies and outstanding contributions to the field. His innovative approach has led to several high-impact projects that have transformed the way organizations engage with consumers, enabling a seamless connection that elevates artist visibility and brand loyalty.
At the heart of his achievements is a remarkable ability to implement optimization initiatives that not only drive revenue growth but also enhance overall talent development, leading to the emergence of new stars in the industry. His holistic vision allows him to understand the interplay of various market dynamics while conveying complex information in an easily digestible manner to his teams and stakeholders, ensuring everyone is on the same page when it comes to achieving key deliverables.
Moreover, Matthew's collaborative work style—combined with his keen insight into consumer behaviors—has made him an invaluable asset in any organization. By focusing on building strong, effective teams, he ensures that projects are approached from multiple angles, maximizing potential outcomes and setting the stage for future successes.
In an industry where change is constant, Matthew's adaptability and commitment to excellence allows him to remain at the cutting edge, continually innovating in ways that benefit both artists and audiences alike. His passion for the music industry is infectious, inspiring those around him to pursue new heights and challenge the limits of creativity and entrepreneurship.
In summary, Matthew Tilley embodies the quintessential executive—a visionary leader dedicated to advancing the music and entertainment space through effective marketing and consumer engagement strategies. His educational background, diverse career trajectory, and notable achievements showcase his profound understanding of the industry, making him a sought-after leader and innovator. As Matthew continues to impact the landscape of music marketing and artist development, his drive for results, coupled with his strong interpersonal skills, will undoubtedly lead to many more successes in the years to come.
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