Matthew Lee Sawyer

Matthew Lee Sawyer is an Adjunct Professor at New York University's School of Professional Studies, teaching in the Masters of Integrated Marketing program.1 Here are some key details about his professional background:

Academic Roles

• Adjunct Professor at New York University (December 2018 - Present)

  • Teaches in the Masters of Integrated Marketing program
  • Recognized on NYU website for inclusive teaching
  • Designated mentor to other faculty for use of technology in teaching

• Adjunct Professor at Columbia University (March 2015 - Present)

  • Teaches in the Master's of Strategic Communication program
  • Developed a new course called "Industry Insider" in 2017
  • Selected by students as Faculty Advisor for Strategic Communication Society in 2020

Professional Experience

• Founder of Rocket Market Development LLC (July 2014 - Present)

  • Offers strategy consulting, U.S. market intelligence, and executive coaching
  • Focuses on helping international companies enter and scale in U.S. markets

• Various Corporate Roles

  • Held leadership positions at companies like Jivox, Pitney Bowes, and Digitas
  • Extensive experience in marketing, business development, and strategy

Education

• MBA from NYU Stern School of Business
• Bachelor of Business Administration (BBA) from University of Michigan

Matthew Sawyer is a business and marketing strategy consultant, author, and educator with extensive experience in both corporate and academic settings.1 His expertise spans areas such as digital marketing, business strategy, and international market entry.