Matthew Pierce

Matthew Pierce is the founder and former CEO of Versus Systems, a company that develops software platforms to drive engagement for video game publishers and developers.12 He has a diverse background in technology, entrepreneurship, and academia.

Education and Early Career

Pierce graduated from Stanford University in the late 1990s and later earned his MBA from UCLA Anderson School of Management.12 His career began during the first tech bubble when he co-founded Rosum Corporation, a Silicon Valley-based technology company that developed location technology for cell phones. Rosum was eventually sold to True Position.12

Professional Experience

After Rosum, Pierce's career path included:

• Working for major content companies like Sony and Disney
• Consulting at Boston Consulting Group, focusing on media and tech
• Working on digital distribution and streaming at Warner Bros.
• Running the early-stage investment group at Originate
• Joining O-Labs, a joint venture between Originate, ICM, and Manatt, Phelps & Phillips2

Versus Systems

Pierce founded Versus Systems, which emerged from O-Labs. The company creates platforms that allow game developers and publishers to offer real-world rewards inside their games, connecting brands with players.13 Versus Systems went public and traded on the Canadian Securities Exchange under the ticker symbol VS.1

Academic Role

In addition to his business ventures, Pierce is a Lecturer at the UCLA Anderson School of Management and in the Economics department at UCLA, where he teaches entrepreneurship.1

Recent Developments

As of July 1, 2024, Matthew Pierce resigned from his positions as CEO and Director of Versus Systems as part of a strategic restructuring of the company.34 The company appointed Curtis Wolfe as the new Interim CEO to lead Versus Systems into its next phase of growth and innovation.3