Matthew Blackburn

Matthew Blackburn is a Senior Analyst in Customer Data Management at the National Basketball Association (NBA). His professional background includes significant experience in data analysis and management within the sports industry. Notably, he volunteered for four years as the manager of the Princeton University basketball team, contributing to the team that won the Ivy League championship in 2011 and participated in the NCAA tournament that same year.1

His role at the NBA likely involves analyzing customer data to enhance fan engagement and improve overall customer experiences, although specific details about his day-to-day responsibilities are not publicly available. His LinkedIn profile suggests a strong foundation in skills such as research, social media, and statistics, which are crucial in his analytical role.12