Matt Warnock

Matt Warnock is a senior executive in the advertising and digital operations sector of the PGA TOUR, a professional golf organization. He currently holds the position of Senior Director, Advertising Strategy & Operations at PGA TOUR, based in Ponte Vedra Beach, Florida.23

Career Progression

Matt has had a long-standing career with the PGA TOUR, demonstrating significant growth and advancement within the organization:

1. He started as a Sales Coordinator
2. Progressed to Account Manager
3. Became Senior Manager of Strategic Partnerships
4. Currently serves as Senior Director, Advertising Strategy & Operations

Expertise and Contributions

Matt Warnock is known for his insights in digital advertising and operations. He has shared valuable advice on negotiating terms and conditions (T&Cs) in the advertising industry, emphasizing the importance of:

• Getting the right people involved in negotiations, including legal teams
• Considering Master Service Agreements (MSAs) for larger partnerships
• Tracking the cost of negotiating terms to ensure profitability1

His experience spans various aspects of digital advertising, including client services, strategic planning, and revenue operations.45

Education and Location

Matt Warnock attended Washburn University for his education.2 He is currently based in Ponte Vedra Beach, Florida, where the PGA TOUR headquarters is located.36

Matt Warnock's LinkedIn profile can be found under the username matt-warnock-5721a9b, where he has over 500 connections, indicating a strong professional network in the industry.2