Matt Sodnicar

Matt Sodnicar is an experienced professional currently serving as the Marketing Manager at Canidium, a sales performance and incentive compensation optimization consultancy.13 With over 32 years of work experience, Matt has built a diverse skill set that includes sales, product design, market research, web development, and fashion design.1

Career Highlights

Matt Sodnicar has a proven track record in enterprise account sales and is known for his exceptional relationship-building skills. Some of his notable achievements include:

• Closing $150K in his first 3 months as an account executive for Flatfile
• Securing a $475K Professional Services data migration SOW for GTRI, which led to $137K in repeat consulting
• Creating an industry-disrupting sales channel model for BH Bikes using micro-territory representation1

Current Role at Canidium

As the Marketing Manager at Canidium, Matt has been in his position since October 2021.3 Canidium specializes in sales performance, incentive compensation, and sales operations optimization, partnering with clients to improve business processes and deliver technology-driven solutions.1

Professional Background

Throughout his career, Matt has worked for 11 different companies, holding 11 job positions with an average duration of 3 years per company.1 His experience includes roles at:

• Flatfile
• Google
• GTRI
• BH Bikes1

Location and Education

Matt Sodnicar is based in Arvada, Colorado.2 He attended Colorado State University-Pueblo for his education.2

Skills and Expertise

Matt's skill set encompasses:

• Complex sales cycles
• Strategic digital marketing
• Sales strategy
• Product design and marketing
• Advertising sales execution
• Conflict resolution
• Mentoring and professional development
• Web development
• Exceptional communication skills1

On LinkedIn, Matt Sodnicar has 3K followers and over 500 connections, indicating a strong professional network in his field.2