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Summarize Matt Mansfield’s background before I meet with them
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Matt Mansfield

Freelance content creator who specializes in researching and breaking down complex topics for B2B and B2C audiences
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Matt Mansfield is a professional writer, marketer, and lead generation expert, with experience spanning over 16 years. Since 1991, he has been honing his craft of creating informative and engaging content in various formats such as text, image, video, and audio. With his specialization in breaking down complex topics and presenting them in a more accessible format, he has played a crucial role in helping businesses cater to their B2B and B2C audiences.

Matt is the author of the book "The Beginner's Guide to Content Marketing for Small Businesses" and has become a respected authority on content creation and marketing. As a freelancer, he has worked with many reputable organizations and companies, including Hewlett Packard, Procter & Gamble, and Boston University. He served as the SEO Manager, Tech Editor, and Columnist at Small Business Trends and published his work across all the sites, attracting more than 1.7 million visitors and entic ing them to spend over 53 million minutes viewing his content.

Aside from content creation, Matt has also demonstrated his expertise in online marketing and lead generation, maximizing ROI as well as brand recognition through well-researched and targeted content. He founded Matt About Business, where he serves as President, providing consultation and coaching services to start-ups, solo entrepreneurs, and businesses of all sizes.

This public profile is provided courtesy of Clay. All information found here is in the public domain.