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Matt Holford
Senior Director of Engineering at Etsy
Matt Holford is the Senior Director of Engineering at Etsy, a role he has held since October 2021. Prior to this position, he served as the Director of Engineering starting in March 2020. Holford is recognized for his leadership in scaling innovation within the company, emphasizing the importance of fostering an environment conducive to creative idea generation and implementation in high-pressure situations.12
His background includes experience as a musician and working in various creative digital service agencies, which contributes to his unique perspective on product development and engineering as a creative practice. Holford advocates for setting appropriate innovation goals that allow teams the autonomy to explore and validate new ideas.12
Based in Brooklyn, New York, he has been involved in discussions about how to effectively scale innovation in today's challenging economic landscape, focusing on the balance between individual creativity and organizational objectives.13
