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Matt Dirsa
Director, Strategy at Mindshare
Matt Dirsa was a Director of Strategy at Mindshare, a global media and marketing services company.23 He was based in Shanghai, China, where he had been working on a 1-5-year assignment as Partner Director, Strategy for Mindshare Shanghai.13
Career Background
Matt had a diverse career in the media and marketing industry. Prior to his role in Shanghai, he held positions at various reputable organizations, including:
- Mindshare (in different capacities)
- Mediacom
- Blue Cherry Group
- Knoxivi.Com
- Tnjn.Com
His expertise lay in digital strategy, as he previously worked as a Manager of Digital Strategy before advancing to his director-level position.2
Education and Personal Life
Matt Dirsa was an alumnus of the Tombras School of Advertising and Public Relations.4 He had a passion for outdoor activities and possessed diverse interests beyond his professional life.4
Legacy
Tragically, Matt Dirsa passed away while working on his assignment in Shanghai.1 To honor his memory and contributions to the field, his family established a scholarship and award in his name at his alma mater.4 This initiative ensures that Matt's legacy continues to inspire and support future professionals in the advertising and public relations industry.
Matt Dirsa's career was marked by his strategic expertise and his ability to adapt to various roles within the media and marketing landscape. His work at Mindshare, particularly in his final role as Director of Strategy in Shanghai, showcased his global perspective and leadership in the industry.
