Stanford University Graduate School of Business

The University of Iowa Tippie College of Business

Jeeves

Private Investor

FloSports

Senior Director Global Rights Acquisition

- Manage team of GM’s across several assigned sport verticals
- Develop and execute a rights/content strategy and tactical plan within assigned sports verticals in conjunction with the larger overall goals of FloSports.
- Identify and develop key partnerships and relationships within each assigned sport
- Establish and monitor qualitative and quantitative goals for each assigned sport
- Analyze and communicate key subscription data including event analysis for assigned sports

Director, Rights Acquisition and Subscriptions

-Executed cross-departmental strategy spanning programming, sponsorship, marketing, ad sales and university relations.
-Responsible for revenue growth for both Pac-12 and school-related digital properties.
-Managed day-to-day digital operations and relationships with each of the Pac-12's twelve member institutions. 
-Planned, allocated and managed the Pac-12 Digital's budget across business units. 
-Led and facilitated the international distribution of Pac-12 Networks through a collaboration with YouTube, YouTube's first 24x7 live channel.
-Negotiated and managed external relationships for both business and product development.

Pac-12 Networks

Director, Business Operations

-Focused on how Pac-12 Enterprises creates, distributes and monetizes their technology-based offerings
-Executed cross-departmental strategy spanning programming, sponsorship, marketing, ad sales and university relations
-Developed and executed special projects for the digital team cutting across everything from video to social media to innovative new initiatives.
-Managed relationships with third-party partners including day-to-day account management, overseeing budgetary implications and contract negotiations.
-Expanded revenue opportunities and business model throughout Pac-12 Network offerings.
-Worked closely with sales to develop digital packages for advertisers and implement sales programs across web properties.
-Modeled and managed revenue and costs analysis for the digital team
-Coordinated day-to-day execution of Pac-12 Digital's strategy with Pac-12 member institutions on initiatives such as content creation, official athletic site development, live streaming and implementation of 3rd-party partnerships.

Mgr, Business Operations

- Developed business plan for creation of new company initiative within Viagogo, including market research and recommended strategy
- Created social media plan and performance metrics across UK and Europe
- Performed financial audit of external partnerships and helped to establish user-interface that would allow partners more timely and accurate information for their planning purposes.

viagogo

Summer Strategy Associate

- Optimized staffing through the implementation of new technology standards and through cost-benefit analysis of current model
- Created situational analysis for executive team to place into action during following fiscal year to help develop new revenue streams and alleviate un-needed strain on ballpark operations division. 
- Asset-allocation and cost-analysis of day-to-day operations 
- Developed advanced model for attendance and staffing predictions using R software that allowed team to more accurately predict Padres needs in both the long and short-term.

San Diego Padres

Summer Associate

-Class of 2012 Class Liaison 
-Consulting Club 
-Co-President Sports Management Club 
-Entrepreneurial Club 
-Arts, Media and Entertainment Club 
-White Party Organizing Committee 
-LiveHD, Founding Team
-2010 India Global Study Trip Participant

Stanford Graduate School of Business

MBA- Full Time Student

Worked with the Chairman of the Board to develop new areas of business throughout the collegiate athletics' landscape, and determine the best courses of action to pursue in order to grow our business in most efficient manner possible.

Learfield Sports

Lead Strategy Consultant

-Analyzed state of digital media within Learfield Sports and created a model for application company-wide.
-Consulted 50 properties and over 300 staff members nationally on how to maximize and grow digital media revenue and assets.
-Facilitated acquisitions of new media assets and determined viability of new partnerships for Learfield Sports.
-Acted as liaison between media providers and internal staff in order to streamline communications and to cultivate new media opportunities.
-Created detailed strategic plan for digital growth within Learfield Sports in both the short and long terms.
-Developed test markets for Learfield Sports to create model for success and facilitated the expansion of model to all Learfield Sports properties.
-Charter member of Learfield Innovation Team. Team was assembled as a Skunkwerks team in order to facilitate future growth and strategy for Learfield Sports. One of ten members company-wide selected to participate.

Manager, Digital Media

-Coordinated the radio, signage, internet, print, and all on-site promotional activity for the Big Ten Conference.
-Established property, monetized inventory assets, and worked with internal staff of Learfield Sports during the creation stages of Big Ten Sports Properties.
-Organized, designed and coordinated the marketing and advertising efforts for local, regional and national companies.
-Created and worked with all eleven Big Ten institutions to expand Big Ten Sports Properties ability to grow campus extension abilities through development of fitness, intramural and education-based programs.

Senior Account Executive

-Coordinated and directed all corporate hospitality services for Purdue Athletics. 
-Executed the fulfillment of $475,000+ worth of corporate partnerships.
-Responsible for the sales of over $475,000+ worth of corporate partnerships.
-Coordinated all promotional activity for Purdue Athletics. 
-Facilitated the sales of all game programs for Purdue football and men’s and women’s basketball.
-Organized and coordinated the marketing efforts and corporate partnerships for over 80 clients. 
-Consolidated the printing needs and efforts of the Purdue athletic department.

Matt Bowlsby