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Matt Bowen
Consumer Goods | Media | Sports | Tech
Professional Background
Matt Bowen is a seasoned professional with a wealth of experience in the Consumer Packaged Goods (CPG) industry, operations, and supply chain management. He possesses a strong passion for eCommerce, Direct-to-Consumer (DTC) strategies, and the intricate behaviors that drive consumer choices. His career journey encompasses a diverse range of roles that highlight his creative, curious, and diligent nature in both leadership and collaborative capacities. With a keen interest in how technology intersects with the worlds of apparel, fashion, sports, and media, Matt has positioned himself at the forefront of innovative thinking within these fast-moving sectors.
Starting his professional trajectory as a Quality Assurance Analyst at Quicken Loans, Matt quickly transitioned into operations management at Fathead, where he eventually took on the role of Director of Product Development. His leadership at Fathead was marked by a commitment to enhancing product offerings and improving supply chain efficiency, which subsequently enriched his skill set further. After gaining invaluable experience at Fathead, he ventured into consulting, offering his expertise in consumer goods, sports, media, and fan experience through his consultancy, Bowen & Co. Consulting. His ability to analyze consumer behavior and implement effective strategies has made him a sought-after consultant in the industry.
In addition to his consulting work, Matt served as a Product Manager at Class Valuation, where he led projects that integrated technology into the valuation process, ensuring more efficient and accurate assessments. His analytical capabilities shone through as he also contributed as a content creator at FUTRSPRT, where he shared insights and thought leadership on the evolving dynamics of consumer engagement in sports and beyond.
Education and Achievements
Matt's educational background is as impressive as his career. He holds a Bachelor of Arts in Sociology from Michigan State University, where he honed his analytical and research skills, vital for understanding consumer behavior and the socio-economic factors influencing the market. His journey of learning continued at Harvard Business School Online, where he completed the CORe program, which encompassed Business Analytics, Economics for Managers, and Finance. This blend of sociology and business education empowers Matt to approach problems from a comprehensive standpoint, integrating human behavior with business strategies effectively.
In his professional career, Matt has made significant contributions to numerous organizations. He has also served as a Scout at VentureFuel, where he evaluated start-ups and growth-stage companies, helping to identify innovative solutions that can redefine market dynamics. His diverse range of roles culminates in a holistic understanding of how consumer goods, sports, and media intersect, driven by a passion for embracing new technology and evolving consumer behaviors.
Notable Contributions
Beyond his formal roles, Matt’s influence extends into thought leadership, particularly evident through his writing. He has contributed articles to platforms such as Medium, where he engages with topics surrounding consumer behavior, eCommerce trends, and the impact of technology on retail and media. His compelling voice and insights resonate with those interested in understanding the future landscape of CPG and direct consumer engagement.
He has also gained recognition as a Featured Columnist at Bleacher Report, where his articles provided critical analysis and commentary on sports, engaging a broad audience and further establishing him as a thought leader in the intersection of sports and consumer dynamics. Matt possesses an innate ability to communicate complex ideas in accessible ways, ensuring his audience stays informed on evolving trends.
As a creative and curious thinker, Matt is guided by the belief famously articulated by Albert Einstein that "the important thing is to not stop questioning." This drives his commitment to continuous learning and adaptation in an ever-changing marketplace, making him a valuable asset to any organization looking to navigate the intricacies of consumer engagement and operational efficiency.
Conclusion
In summary, Matt Bowen's multifaceted background in operations, supply chain management, and consumer behavior positions him as an experienced and insightful leader in transforming how CPG companies interact with consumers. His educational grounding in sociology paired with advanced business training equips him to analyze consumer needs and deliver innovative solutions. Coupled with his curiosity and creativity, Matt's trajectory reflects a commitment to exploring the synergies between technology, consumer behavior, and operational excellence. With his extensive network and rich professional history, he continues to be a driving force in shaping the future of eCommerce and the consumer products industry.
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Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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