Mathieu Veldhuijzen

Mathieu Veldhuijzen is a marketing professional with expertise in Strategy, Concept & Proposition development, and a focus on DIAGNOSE X STRATEGY X TACTICS for building strong marketing and businesses.

He delivers tailor-made programs to strengthen brands and businesses through solid DIAGNOSE & STRATEGY, develops marketing planning & TACTICS, and trains marketing teams for impact.

Specializing in Business Strategy, Marketing Strategy, Brand Positioning, Brand communication, Consumer Insighting, Digital Marketing, Concept & Proposition development, Customer Experience, and Research.

With a belief that anything is possible with the right mindset and dedication, Mathieu excels in creative thinking, effective communication, team energizing, and resourcefulness to drive projects to completion.

His rich experience includes roles at Into the Blue, where he created concepts and propositions for bol.com's toy catalog and developed the CX academy for the same.

On the client-side, Mathieu worked for international companies focusing on Brand Strategy, Proposition Development, Media, and Communications, leading to substantial brand growth and award-winning campaigns.

In advertising, as a Client Strategy Director at Saatchi & Saatchi - Leo Burnett, he delivered strategies for renowned brands like Samsung, P&G, JDE, Marktplaats, Fiat, and Jeep, achieving significant business growth.

In Marketing Consulting, Mathieu drove impact through Marketing & Strategy consulting, growing businesses by winning clients like adidas HQ, Booking.com, Accell Group, Mercedes Benz, Miele, Levi's, and Fatboy.

Education-wise, Mathieu holds a Master of Science (MSc) in Business Administration and Management from Nyenrode Business University, and a Bc in Commerciele Economie from Avans Breda.

He has held various roles at organizations such as bol.com, Nyenrode Business University, InSites Consulting, Publicis Amsterdam, Bavaria NV, Bel, Perfetti Van Melle, and Heineken.

Mathieu's diverse background includes positions like Business Innovation Manager, Guest Lecturer, Consumer Centricity Consultant, Concept & Proposition Marketer, Business & Marketing Strategist, Entrepreneur, Coach, and Director.

To know more about Mathieu Veldhuijzen's work, you can reach out at +31 (0)6 5582 0255.