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Matan N.
VP Customer Journey at Yotpo
Matan N. is the Vice President of Customer Journey at Yotpo, a company that provides eCommerce marketing solutions.13 As an accomplished software development veteran, Matan plays a crucial role in shaping Yotpo's eCommerce marketing platform vision, with a focus on product synergies and integrations.3
Professional Background
Matan has an extensive background in software engineering and development. His career in the tech industry began in 2002 when he started working as a Software Engineer at Mamram, a position he held until 2008.3 This early experience likely provided him with a strong foundation in software development, which has informed his later roles in product and customer journey management.
Role at Yotpo
As the VP of Customer Journey at Yotpo, Matan is responsible for overseeing and optimizing the customer experience across various touchpoints. His role likely involves:
- Developing strategies to enhance customer retention and loyalty
- Overseeing the implementation of customer journey mapping tools
- Collaborating with other departments to ensure a cohesive customer experience
- Analyzing customer data to identify areas for improvement in the customer journey
Matan's expertise is particularly valuable in Yotpo's context, as the company focuses on providing tools and insights to help businesses improve their customer engagement and retention strategies.12
Impact on Yotpo's Products
Under Matan's leadership, Yotpo has developed features like the Shopper Journey in Flows, which allows businesses to visualize and optimize their customer engagement strategies across different stages of the customer lifecycle - from acquisition to advocacy.1 This tool helps companies identify opportunities to make their customer communications more effective and impactful.
While specific details about Matan's personal achievements or background are limited in the provided information, his role as VP of Customer Journey at a company like Yotpo suggests he has significant expertise in eCommerce, customer experience optimization, and marketing technology.