Masoud Valafar

Masoud Valafar is a software engineer currently working at Twitter in San Francisco, California. He has over 11 years of experience in software engineering and has held various roles in the tech industry, including positions at Cruise and other companies prior to joining Twitter.3

Valafar is also noted for his research contributions in the field of social media and information dissemination. He co-authored a study published in the International Journal of Internet Marketing and Advertising, which explores how information spreads on social media platforms like Twitter. The study highlights the concept of the two-step flow theory, suggesting that opinion leaders significantly influence how information is shared and consumed online, challenging the notion that social media democratizes information.124

In addition to his technical skills, Valafar has demonstrated expertise in product engineering and machine learning, contributing to various projects within Twitter's activation pillar.4 His academic background includes multiple research works that have garnered significant citations, reflecting his active involvement in both practical and theoretical aspects of technology and social media dynamics.5