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Maryam Dada
Building innovative data-driven marketing campaigns
Professional Background
Maryam Dada is a renowned marketing professional with a deep-seated passion for creating impactful customer-centric brands that enhance lives. With a robust career trajectory, she has consistently excelled in her roles, gaining valuable experience across a variety of esteemed organizations. Currently serving as an Integrated Marketing Specialist at Schneider Electric, Maryam thrives on projects that challenge her marketing and problem-solving skills, spotlighting her commitment to continuous improvement and innovation in the marketing space.
Prior to her current role, Maryam held pivotal positions that sharpened her marketing expertise. As a Contributor at Flipboard, she engaged a vast audience, honing her skills in content marketing and strategic communication. Her analytical prowess was further exemplified during her tenure as a Marketing Analyst at Dawlance Group of Companies, where she applied data-driven insights to enhance marketing strategies. Additionally, she gained foundational marketing experience as a Brand Management Intern at Procter & Gamble, a company renowned for its commitment to branding excellence and consumer understanding.
Maryam emphasized the importance of teamwork and leadership during her time with AIESEC in IBA, where she served as the Vice President of External Relations. In this capacity, she was instrumental in fostering relationships between the organization and external stakeholders, while also leading initiatives that boosted talent management within the group. Her leadership potential was evident from her roles as Team Leader and Team Member in Talent Management at AIESEC, further showcasing her ability to manage teams effectively and drive performance.
Education and Achievements
Maryam Dada's academic credentials underscore her commitment to learning and growth in the field of marketing. She attained her Bachelor’s Degree in Business Administration (BBA) from the prestigious Institute of Business Administration, where she graduated with an impressive CGPA of 3.70 on a scale of 4.0. Her dedication to excellence continued as she pursued her Master’s degree in Marketing from the esteemed Schulich School of Business at York University, earning her degree with distinction. This combination of undergraduate and postgraduate education has equipped her with a comprehensive understanding of both theoretical and practical aspects of marketing.
Maryam's educational journey began at The C.A.S School, where she achieved remarkable results in her O level examinations, securing 4 As, 3 A's, and 2 B's. Her academic prowess continued through her A levels at Nixor College, where she excelled in Mathematics, Economics, and Psychology, obtaining an A and two A's. This solid foundation in analytical and social sciences has significantly enhanced her skills in market research and consumer behavior.
Personal Interests
In her personal life, Maryam Dada embodies a spirit of exploration and curiosity. Her love for travel and new culinary experiences reflects her zest for life and desire to continually broaden her horizons. Whether it's indulging in a new restaurant or discovering the intricacies of global cuisines, Maryam believes that food experiences create memorable connections and serve as an extension of her marketing philosophy. Furthermore, her enthusiasm for reading about travel destinations illustrates her lifelong commitment to learning and cultural appreciation.
Maryam's goal is not only to grow as a marketing professional but also to contribute to society by harnessing the power of marketing to educate and create value. She envisions leveraging her skills to promote brands that resonate with consumers and positively influence their lives. Her pursuit of purpose-driven marketing aligns with her desire to foster an enlightened society, and she is always open to connecting with individuals who share similar aspirations or have innovative ideas worth exploring.
With a strong academic foundation and a wealth of professional experience, Maryam Dada is poised to continue making significant contributions to the marketing field. As she navigates her career, her passion for challenging the status quo and helping businesses thrive remains at the forefront of her endeavors. Let’s connect and explore the possibilities of collaboration!
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
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- Reminders and Notes: Helps you remember important details about contacts
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- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Clay is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Clay as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Clay offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
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Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Clay's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.
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