Mary McKeown-Christie

Mary McKeown-Christie is a seasoned strategic marketing executive with over 30 years of experience, known for leveraging digital innovation to drive business growth.

Throughout her career, Mary has excelled in aligning marketing and sales operations with business objectives, producing tangible results and sustainable growth.

She offers fractional CMO services, business coaching, and strategic copywriting deeply rooted in marketing science and data-driven decision-making.

With 25+ years of B2B and B2C marketing experience across various industries, including SaaS software, FinTech, cybersecurity, AI, professional services, hospitality, and retail, Mary is an ROI-focused marketing leader.

Her core competencies include account-based marketing, communications planning and optimization, content marketing, conversion rate optimization, data-driven decision-making, demand generation, digital marketing, marketing automation, product marketing, revenue marketing, and team coaching and leadership.

Mary holds a Bachelor of Science in Law from UC Santa Barbara and an MBA in Global Management from the University of Phoenix.

Her previous roles include Chief Marketing Officer at Bekatec Online Solutions Inc. and Optima Office, as well as fractional CMO positions at Maven Marketing Solutions where she also worked as a marketing copywriter and business coach.

She has held marketing leadership positions at Kollmorgen, Yardi, Veeco Instruments, and served as an Executive Director at the S.P.A.R.K.L.E. Non-Profit Community Organization.