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Mary Higbe
Founder and CEO, In Your Pocket
Mary Higbe is the founder and CEO of In Your Pocket, a company that specializes in corporate event planning and management.12 With a background in creating successful experiences, Mary established In Your Pocket to help businesses focus on their core activities while her company handles the logistical aspects of various events.12
Company Overview
In Your Pocket, based in Dallas, Texas, offers concierge event solutions for both corporate and private events, including trade shows.2 The company's services encompass:
- Managing trade show booths
- Organizing company picnics
- Coordinating client appreciation events
- Arranging in-person meetings for virtual employees
Mary's Approach
Mary's philosophy centers on alleviating stress for businesses by taking care of event planning and execution. She believes that events are crucial for client engagement and marketing, but often divert employees from their primary responsibilities.1 In Your Pocket steps in to manage these events, ensuring smooth operations and allowing the client's team to focus on their core competencies.
Experience and Expertise
Mary Higbe has been recognized for her marketing prowess and innovative approach to brand development.3 Her company works with small to medium-sized organizations, handling a variety of events while ensuring that all logistical aspects are covered.1 Mary's expertise lies in:
- Event planning and execution
- Marketing and brand promotion
- Client engagement strategies
Through In Your Pocket, Mary aims to provide tailored solutions that meet each client's budgetary goals and event requirements, offering both per-project and hourly-based services.2