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Martin Saunier-Plumaz
Helping you build a more sustainable future, one lumen at a time. 💡☀️🌎 Sales Director, North America
Professional Background
Martin Saunier-Plumaz is a distinguished professional in the field of international business development, boasting over a decade of experience in driving growth within the construction and renewable energy sectors. Throughout his career, Martin has made significant strides in opening new markets, particularly in North America, the Middle East, and Africa. As the Sales Director for North America at Sunna Design, he successfully transformed the North American market into a multi-million-dollar annual revenue generator in just three years. His success can be attributed not only to his strategic vision and determination but also to the fantastic team of highly skilled individuals that he has had the privilege to lead.
Education and Achievements
Martin’s academic journey has equipped him with a solid foundation in business principles. He studied for his Master's degree at the esteemed Institut d'Administration des Entreprises. Before that, he earned his Bachelor’s degree from Nagoya University, which broadened his international perspective and understanding of diverse markets. Additionally, Martin holds a two-year university degree from IUT2 Grenoble, adding further credibility to his educational background.
His remarkable career at Sunna Design has included roles from Regional Sales Manager to Key Account Manager, and he has played a pivotal role in business development, specifically targeting the Middle East before transitioning to focus on North America. His earlier positions, including Business Development Manager at Imed and Sales & Marketing Manager at Visio-Technic, laid the groundwork for his current endeavors, providing a comprehensive understanding of the complexities involved in sales strategy and market penetration.
Achievements
In addition to opening significant revenue streams in North America, Martin has demonstrated a keen aptitude for customer relationship management and negotiation, further enhancing the success of his teams. His expertise spans multiple domains, including renewable energy, solar, and commercial lighting, making him a sought-after expert in these industries. Furthermore, his skills extend into the digital realm, where he has successfully integrated digital marketing strategies into business development initiatives to optimize outreach and increase brand visibility.
Martin’s commitment to international sales management is driven by a deep-rooted entrepreneurial spirit, inherited from his father and grandfather, who were successful business owners. This background inspires him to pursue goals with passion and resilience, reflecting his willingness to adapt and learn from each business challenge.
In his spare time, Martin enjoys engaging with new people and learning about their stories and experiences. He believes in the importance of building relationships, whether they are professional or personal. This passion for connection can often lead to fruitful conversations, especially around international business, solar lighting, and consumer technology. His enthusiasm not only makes him a knowledgeable resource but also a trusted partner in business ventures.
Core Competencies
Martin’s extensive skill set encompasses various essential aspects of business, including but not limited to:
- Sales Strategy
- Team Management
- Customer Relationship Management
- Business Development
- International Sales
- Channel Sales Management
- Negotiation
- Key Account Management
- Pricing Strategy
- Complex Project Sales
- B2B Sales
- Marketing Strategy
- Digital Marketing
- Marketing Automation.
With these competencies, Martin is adept at navigating the intricacies of the international market and driving forward innovative business solutions that elevate companies toward their goals.
Industry Expertise
Martin has developed a strong domain knowledge in several pertinent industries, including:
- Renewable Energy
- Solar
- Commercial Lighting
- Construction
- Digital Marketing
- Digital Advertising.
This diverse expertise positions Martin as a leader within his field, enabling him to devise effective strategies that leverage both traditional and digital avenues to ensure the success of business initiatives. His experience working in various geographical regions has given him a unique understanding of market dynamics, making him well-equipped to tackle the challenges of international business development.