Martin Nance

Martin Nance is an experienced brand leader known for his expertise in strategy, leadership, and advertising. With a strong background in integrated media, creative development, sports marketing, field marketing, and innovation, he currently leads a team of over 50 employees. Martin excels at merging analytics and creativity to drive brands forward, with a particular focus on sports, entertainment, and culture.

His leadership style is shaped by his diverse experiences in creative marketing, brand management, professional sports, and entrepreneurship. He is passionate about fostering collaborative leadership to build brands and teams while challenging conventional practices. Martin holds an MBA from the University of Michigan's Stephen M. Ross School of Business and has studied at Harvard Business School and Miami University.

Martin Nance has held several key positions in renowned organizations, including Executive Vice President & Chief Marketing Officer at the Minnesota Vikings and various roles at PepsiCo, such as Senior Director of Marketing - Athlete Activation and Intelligence, Director of Marketing and Head of Athlete Activation, Senior Brand Manager, Marketing, Marketing Manager for Integrated Campaigns, and Marketing Associate Manager. He has also contributed to the National Football League (NFL) in roles such as Corporate Development and as a former Professional Athlete.