Martin Giese

Martin Giese is a highly experienced business consultant specialized in advising medical practices, with a portfolio of 30 key clients. He excels in analyzing and optimizing practice processes to enhance efficiency and effectiveness.

Martin is renowned for developing and implementing innovative strategies, such as spearheading the establishment of the first online branch of a health insurance company in Germany and creating video podcasts for medical professionals. He also leverages social media as a key communication channel.

Having served as a project leader, Martin has led teams and managed budgets for the successful implementation of new processes. His leadership extends to overseeing an in-house editorial team, where he is involved in creating and presenting cost-benefit analyses, public relations, and corporate communication.

As a skilled editor and journalist, Martin's expertise covers various domains including Health Care, New Media, Social Media, and Pop Culture. His specialties include ideation, conceptualization, communication, project management, and team leadership, always striving to introduce fresh ideas to drive growth and innovation.

Martin Giese holds a Diploma in Economics from the Johann Wolfgang Goethe University Frankfurt am Main, where he honed his analytical and strategic thinking skills that are evident in his consulting approach.

Throughout his career, Martin has held key positions in reputable organizations, including Senior Social Media Manager at Scholz & Friends, Senior Consultant roles at Hirschen Group and komm.passion GmbH, Business Development Manager at his eponymous firm, and various managerial positions at Hamburg.de. He has also undertaken consultancy and management roles at Allergan, sellxpert GmbH & Co. KG, and Digital-Spirit.

Martin Giese's professional journey includes leadership roles such as Geschäftsführer at Martin Giese Marketingberatung, CEO of epharmexx GmbH, Project Director of 'New Media' at Techniker Krankenkasse, and Second Chief Editor for Customer Publications at the same organization. His editorial experience spans from being an Editor to a Senior Product Manager to the Deputy Editor-in-Chief, showcasing his versatility and expertise across different domains within the healthcare and media industries.