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Martin Fritsches
President & CEO, Rolls-Royce Motor Cars Americas
Martin Fritsches is the President and CEO of Rolls-Royce Motor Cars Americas, a position he has held since September 2018.13 Here are some key details about his career and background:
Career at Rolls-Royce
Fritsches joined Rolls-Royce Motor Cars in May 2018 as Vice President of Sales for the Americas region.2 In this role, he was responsible for sales planning and operations, including overseeing the marque's 44 dealers across North and South America.12
Just a few months later, on September 1, 2018, Fritsches was promoted to President of Rolls-Royce Motor Cars North America.1 In this position, he leads the prestigious luxury brand's operations in the Americas, which is the largest market for Rolls-Royce worldwide.3
Previous Experience
Prior to joining Rolls-Royce, Fritsches had a long career with BMW Group, spanning nearly 20 years.12 His experience includes:
- Sales Director for BMW in Brazil (2012-2018)
- Various senior positions in Sales, Marketing, and Dealer Development in Argentina, Brazil, and Germany
Education and Early Career
Fritsches graduated from San Andrés University in Buenos Aires, Argentina, with a degree in Business Administration.1 He began his career with BMW Group in 1999 as a Sales & Marketing Trainee in Argentina.1
Leadership Style
As the leader of Rolls-Royce Motor Cars Americas, Fritsches is responsible for maintaining the brand's reputation for excellence and delivering the renowned Rolls-Royce experience to clients throughout the ownership journey.2 His role involves overseeing sales operations, dealer relationships, and strategic initiatives in the region.