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Martin Fletcher
Accomplished and results-driven professional with creative, customer centric mentality. Extensive experience leading all facets of digital product management within top-tier organisations with demonstrable success.
Martin Fletcher is a seasoned professional and a Senior leader at Aviva with a strong background in managing product teams to deliver digital consumer solutions within an agile environment.
He possesses a proven track record of utilizing customer, market, and competitor insights to develop successful market strategies in regulated industries.
Martin has a customer-first mentality, backed by robust commercial acumen and strategic planning capabilities. He excels in senior stakeholder management and has over 7 years of experience leading teams across various locations, fostering a positive working culture that drives results.
With extensive experience in developing business cases to secure portfolio spend, Martin Fletcher is well-versed in driving business growth and innovation.
He studied Business and Technology Studies, specializing in Business, Marketing, and Technology, achieving a 2:2 at Sheffield Hallam University.
In his roles at Aviva, Martin has held key positions such as Head of Digital Products (Retirement), Acting Head of Retirement Propositions, and Senior Online Propositions Manager.
