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Marta Rybnik
Ambitious Business Analyst & effective networker with hands-on experience in Marketing & Sales
Professional Background
Marta Rybnik is a highly accomplished professional with a rich background in business management and analytics, particularly within the realms of marketing and digital media. With a solid education foundation bolstered by practical, hands-on experience, she has developed skills that make her a valuable asset in her field. Marta currently serves as the Teamleader of UX & Analytics at Campact e.V., where she leverages her expertise to enhance user experience and drive data-informed decision-making strategies. Her journey through various challenging roles in esteemed organizations showcases her versatility and commitment to excellence.
Marta's previous experience as the Marketing Analytics Lead at Exactag allowed her to refine her analytical skills, implementing innovative marketing strategies that significantly boosted campaign performance. Her role as a Marketing / Business Analyst while freelancing provided her with the unique opportunity to work autonomously on diverse projects, further enhancing her problem-solving abilities in various marketing contexts.
Before her foray into analytics, Marta served as a Business Analyst in the Digital Media department at Universal Music Group, where her analytical acumen contributed to strategic decisions that bridged the gap between creative content and market accessibility. Her foundational experience in project management as the Project Manager for Trade Marketing & Sales at Olympus Deutschland GmbH equipped her with essential leadership and organizational skills crucial for managing complex marketing initiatives effectively.
Marta's professional record is enriched by her time spent in public relations and marketing as an assistant at Olympus United Kingdom Ltd., where she helped elevate the company's digital camera products in a competitive market. Her career blossomed from her initial foray into the corporate world, beginning as a trainee within Olympus Europa Holding GmbH, where she was exposed to the fundamentals of business management.
Education and Achievements
Marta Rybnik's academic journey reflects her dedication to personal and professional growth. She holds a Master of International Relations from Macquarie University, where she achieved an impressive GPA of 3.625 out of 4. This program honed her understanding of global dynamics and their relationship to international business, adding an invaluable layer to her methodological approach in analytics and marketing.
She also holds a Bachelor of Science in Business Science & Management from Fachhochschule Nordakademie Elmshorn, with an outstanding grade of 1.5 (very good) and an ECTS rating of A. This dual degree equipped her with a comprehensive understanding of both theoretical concepts and practical applications in business, setting the stage for her future endeavors in analytics and marketing.
Additionally, Marta pursued a Certificate in Study Abroad focusing on Business Management at the University of Westminster. This program broadened her global perspective, allowing her to understand various business practices across cultures, which is essential in today's international market landscape.
Achievements
Throughout her career and education, Marta has amassed a series of commendable achievements that stand as a testament to her hard work and dedication. Her role in various organizations underscores her capacity to lead and innovate within the field of marketing analytics. Marta is particularly noted for her ability to leverage data analytics tools to provide insights that inform strategic business decisions.
One of her most notable contributions was at Exactag, where she spearheaded marketing initiatives that not only improved conversion rates but also enhanced customer engagement through tailored strategies based on data analysis. This role demonstrated her critical thinking skills and an analytical mindset, which are invaluable in today's data-driven business environment.
As Teamleader of UX & Analytics at Campact e.V., Marta's leadership has been instrumental in fostering a culture that prioritizes user experience while effectively utilizing analytics to inform outreach strategies. Her efforts significantly contribute to increasing user engagement and satisfaction, ensuring that the organization meets its objectives efficiently.
In summary, Marta Rybnik's background is marked by significant educational achievements and a diverse range of professional experiences. Her journey from academic excellence to leadership positions in prestigious companies demonstrates her commitment to excellence and her passion for leveraging analytical insights for impactful marketing strategies. Marta continues to pave the way as a thoughtful and innovative leader in the fields of business and marketing analytics.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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- Reminders and Notes: Helps you remember important details about contacts
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- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
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Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.