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Marta Gurzeda
Brand & Marketing Management - Strategy - Insights - FMCG
Marta Gurzeda is a highly skilled strategic marketer with eight years of experience in consumer goods/FMCG, specializing in brand management in beverages, food, and personal care sectors across various global markets.
She has a proven track record of successfully launching and growing new brands and products, demonstrating expertise in positioning, communications, campaign development and management, new product development and launch, data analysis, insights, research, and agency management.
Marta approaches all her work with a blend of creativity and analytical rigor, leveraging her collaborative working style to bring people together to solve problems in complex stakeholder environments.
After a fulfilling almost year-long career break in July 2019 to travel the world and reconnect with family and friends in Europe, Marta is now actively seeking opportunities to contribute her skills and experience to organizations focused on growth.
Her educational background includes a Master's degree in Marketing and Management from the Warsaw School of Economics, Graduate Diploma in Psychology from UNSW, personal and professional leadership course from the Centre for Sustainability Leadership, and participation in a European exchange program focusing on Business and Marketing at Johann Wolfgang Goethe-Universität Frankfurt am Main.
Marta has held key roles in renowned organizations such as Coty, Taronga Conservation Society Australia, Frucor Suntory, George Weston Foods, JACOBS DOUWE EGBERTS, and Unilever, showcasing her adaptability, expertise, and versatility within the marketing industry.