Marta Román

Marta Choya Román is a versatile marketing professional with a solid educational background.

She holds a MASTER'S IN MARKETING AND COMMERCIAL MANAGEMENT from ESIC: Business & Marketing School, a BACHELOR'S DEGREE IN BUSINESS ADMINISTRATION from Universidad de Navarra, and completed THE BRIDGE PROGRAMME in English at the University of Wales, Cardiff.

Marta has gained diverse experience in marketing roles at renowned organizations, including her current position as Responsable de Medios y Publicidad at BMW, where she handles media and advertising responsibilities.

Previously, she served as Responsable de Marketing Digital en MINI at BMW Group, Digital Marketing en MINI at BMW Group, and gained marketing experience at Montague Corp., Health Area & digital development of Unidad Editorial, and CAST Software.

Her professional journey started with an internship at Castillo 11, followed by a role as a bank cashier at Spanish saving bank BBK at Bilbao Bizkaia Kutxa.

Marta Choya Román's career reflects a strong foundation in marketing with a blend of hands-on experience across various industries and positions.