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Marta Barri
Senior Marketing Manager - - Digital Transformation Manager
Professional Background
Marta Barri is a seasoned marketing professional with extensive experience in global marketing management and digital transformation. With a strategic mindset and a passion for innovation in the realms of digital marketing and e-commerce, she has carved a niche for herself within the telecommunications giant Vodafone. Over the years, Marta has held a series of pivotal roles at Vodafone, climbing the ranks from a Junior Marketing and Sales Manager to her current position as Senior Global Marketing Manager. Her journey at Vodafone showcases her remarkable ability to adapt to varying market dynamics and consumer behaviors, providing her the insight to drive substantial growth and transformation within the organization.
Prior to her tenure at Vodafone, Marta served as Principal Digital Transformation Manager where she contributed to spearheading numerous initiatives aimed at enhancing digital capabilities. Marta's role as Senior Product Manager further solidified her expertise in product marketing, where she was instrumental in developing strategies that aligned with broader business objectives while addressing customer needs.
Moreover, her early career at Seat Pagine Gialle as a Senior Product Marketing Manager and as a Junior Manager for South Eastern Europe and the Middle East at Glu Mobile laid the groundwork for her deep understanding of marketing strategies across varied cultures and markets. This diverse experience enriches her perspective and skills in navigating the complexities of global marketing.
Education and Achievements
Marta Barri boasts a robust educational background that has equipped her with a solid foundation to excel in her career. She holds a Master’s degree in Digital Marketing from Squared Online, which has enabled her to stay ahead of the trends in digital strategies and consumer engagement. Additionally, she obtained another Master’s degree in Digital Marketing and E-commerce Management at the renowned MIP Politecnico di Milano, further enhancing her skills in the e-commerce landscape design.
Her academic journey began with a 1st Class Honour Degree in International Relations and Economics from Università degli Studi di Milano, where she cultivated a keen understanding of global markets and economic principles. This educational background was complemented by an Erasmus Exchange Program at the prestigious Université Paris Sorbonne, enriching her cultural and academic experiences during her formative years.
Throughout her studies, Marta's commitment to academic excellence has been consistent, exemplified by her attainment of 1st Class Honours in both of her degrees at Università degli Studi di Milano, reflecting not only her dedication but also her intellectual prowess in the competitive field of international relations and economics.
Achievements
Marta’s significant contributions to the field of digital marketing have not gone unnoticed. At Vodafone, she has led various campaigns that have not only driven engagement but have also amplified brand loyalty among consumers. Her innovative approach to marketing integration has allowed Vodafone to enhance its market presence globally.
In addition to her marketing leadership roles, Marta has consistently showcased her expertise in digital transformation, leading initiatives that embrace new technologies and improve operational efficiencies. Her ability to measure and optimize marketing performance through data-driven decision-making is a testament to her skill set, making her an asset to any team or organization.
Marta Barri is known within her professional network for her thought leadership in digital marketing and her enduring commitment to mentorship within the marketing community. She regularly engages with peers and develops resources that help aspiring marketers navigate the evolving digital landscape successfully. Marta's dedication not only boosts her career trajectory but also inspires those around her to pursue excellence in their professional endeavors.
tags':['Digital Marketing','E-commerce Management','Global Marketing','Product Marketing','Marketing Strategy','Digital Transformation','Vodafone','Marketing Leadership','International Relations','Economics'],
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
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Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
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