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    Marla Stough

    Executive Creative Director at ERNO LASZLO

    Marla Stough is an experienced Creative Strategist and Strategic Beauty Executive who currently serves as the Executive Creative Director at ERNO LASZLO, a position she has held since November 2020.1 With over 15 years of industry leadership, Stough has established herself as a prominent figure in the beauty industry, specializing in design, packaging, and display for leading consumer brands.1

    Career Highlights

    Stough's career at ERNO LASZLO has been marked by steady progression:

    • Executive Creative Director (November 2020 - Present)
    • Creative Director (March 2019 - November 2020)
    • Senior Art Director (January 2017 - March 2019)1

    In her current role, she leads the EL Creative Studio, an in-house creative team responsible for all creative and copy development for new products, website experiences, digital marketing, and social media.1

    Previous Experience

    Before joining ERNO LASZLO, Stough held significant positions at other renowned beauty brands:

    • Senior Graphic Designer at AMOREPACIFIC (May 2006 - March 2013)
    • Roles at Revlon1

    At AMOREPACIFIC, she was instrumental in brand development and design for the North American market, including packaging, retail displays, and visual merchandising.1

    Education and Expertise

    Stough's educational background includes:

    • Master of Professional Studies in Branding from the School of Visual Arts
    • BFA in Graphic Design with a minor in Art History from The College of Saint Rose1

    Her expertise extends beyond traditional beauty industry roles, as she is known for:

    • Advocating for inclusivity and sustainability in the beauty industry
    • Utilizing innovative approaches to packaging and display
    • Shaping customer experiences
    • Rejuvenating brand identities1

    Recognition and Associations

    Stough's work has earned her recognition, including two Graphic Design USA awards in 2023.1 She maintains professional connections through:

    • Former membership in CHIEF
    • Associations with Cosmetic Executive Women (CEW)
    • Involvement with the American Institute of Graphic Arts (AIGA)1

    Marla Stough is recognized as a catalyst for change in the beauty industry, aiming to transform it into a model of positive societal impact through her focus on inclusivity, sustainability, and technology.1

    Related Questions

    What are some of Marla Stough's most notable achievements at Erno Laszlo?
    How has Marla Stough's work impacted the beauty industry's approach to sustainability?
    What innovative packaging designs has Marla Stough introduced at Erno Laszlo?
    Can you share examples of Marla Stough's successful rebranding initiatives at Revlon and Amorepacific?
    What are Marla Stough's key strategies for fostering customer loyalty in the beauty industry?
    Marla Stough
    Marla Stough, photo 1
    Marla Stough, photo 2
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    Location

    New York, New York