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Mark Verzijl
Mark from Sciential - Founder - Life Sciences & Health Marketing Expert
Mark Verzijl is the founder and managing director of Sciential, Europe's leading digital marketing agency in the life sciences sector.12 He has over 12 years of experience as a digital marketing consultant and has successfully led various digital marketing projects for top 10 big pharma companies.2
Mark founded Sciential in January 2021, focusing on delivering meaningful marketing campaigns for companies in biotechnology, medical technology, pharmaceutical, and clinical sectors.1 Under his leadership, Sciential has helped over 100 life sciences companies increase their return on marketing investment.1
Mark's expertise includes:
- Marketing strategy development
- Paid advertising
- Social media marketing
- Search engine marketing
- Data analytics2
He developed an innovative marketing framework called the Niche Demand Preference (NDP) model, specifically tailored for the life sciences industry.2
Mark holds a Bachelor's Degree in Communications from Inholland University of Applied Sciences and a Master's Degree in Marketing Management from Tilburg University.1 He also contributes as a visiting lecturer at Inholland University.2
In 2023, under Mark's leadership, Sciential won the "Best Life Sciences Agency" award in the Netherlands as part of the International Life Sciences Awards organized by Global Health and Pharma.3