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Mark Spera
Founder of GrowthMarketingPro.com & GMP Agency... we'll crush your customer acquisition goals with advanced SEO and SEM strategies. Novice spearfisherman and pizza enthusiast.
Mark Spera is a seasoned entrepreneur and growth marketing expert based in Oceanside, California.1 He is currently the Co-Founder of Hopscotch, a position he has held since January 2023.1 Hopscotch is a user onboarding software tool that specializes in creating product tours for SaaS companies.2
Professional Background
Mark Spera has an extensive background in growth marketing and entrepreneurship:
Current Roles::
- Co-Founder of Growth Marketing Pro (since March 2017)1
- Co-Founder of Hopscotch (since January 2023)1
Previous Experiences::
- Co-Founder of GrowthBar (January 2021 - June 2023)1
- Head of Growth Marketing at Minted (February 2020 - April 2022)1
- Head of Growth at PlushCare (November 2017 - February 2020)1
- Various roles at RealtyShares, including Director of Product Marketing and Marketing Director1
- Co-founder of BeGood (May 2012 - July 2016)1
Education
Mark holds a Bachelor of Business Administration (BBA) in Finance.3
Hopscotch
As the Co-Founder of Hopscotch, Mark Spera is involved in a company that provides a no-code, versatile user onboarding software tool. Hopscotch focuses on creating customizable product tours that can be implemented quickly and efficiently.2 The company offers features such as user segmentation, comprehensive tour-builders, and flexible designs, making it adaptable for various platforms including mobile, desktop, and tablet environments.2
Mark Spera's experience in growth marketing and his previous roles in various startups have likely contributed to his understanding of the importance of effective user onboarding, which is reflected in Hopscotch's product offering.