Mark P. Jung

Mark P. Jung is a B2B marketing expert and entrepreneur based in Vancouver, British Columbia, Canada. He is the Founder of Authority B2B, a company that helps leaders and companies build authority on LinkedIn.1

Professional Background::

• Currently serves as VP of Marketing at Nextiva (January 2023 - Present)1
• Previously held VP of Marketing roles at:
  • Sales Impact Academy
  • Dooly
• Has experience as a Digital Marketing Director and Consultant at various companies1

Career Highlights::

• Scaled two startups to hypergrowth, raising $130M
• Grew his content to over 1M impressions weekly
• Built an executive go-to-market network from zero connections
• Became a speaker at major tech events like SXSW and SaaStr1

LinkedIn Strategy:: Jung is a LinkedIn growth expert who believes that B2B marketing shouldn't be boring. His core philosophy is that only 3% of B2B market participants are ready to buy at any given time, so content should focus on building trust and affinity.2 He advocates for creating authentic, sometimes humorous content that helps businesses stand out.23

Current Venture:: With his partner Daniel Murray, he runs Authority B2B, a LinkedIn growth agency that helps businesses transform attention into authority. They launched the business in February 2024 and quickly reached a $1 million annual recurring revenue (ARR) in just 62 days.4